3+ hour, 50+ min ago  (186+ words) Sephora has been named the "Official Partner" and the "Official Beauty Retail Partner" of F1 Academy, with the beauty retailer's branding set to appear both on and off the track at F1 Academy races this year. Sephora is set to make its…...

1+ week, 3+ day ago  (422+ words) In his new role, Bottas will work closely with Tecovas to activate across the American Formula 1 races, beginning in Miami this spring. After deepening its ties to NASCAR in January, Tecovas is doubling down on its association with the racing…...

2+ week, 2+ day ago  (237+ words) The collaboration includes new sunglasses and a black leather jacket. Porsche Design and Orlando Bloom have unveiled a limited-edition capsule collection, adding another chapter to their partnership. The collaboration includes two pieces: the P86007 "Targa #1 by Orlando Bloom" sunglasses and a…...

1+ mon, 1+ week ago  (802+ words) The partnership kicks off with the launch of a special edition Navitimer B01 Chronograph 43 in a titanium case and will make its on-track debut at the Australian Grand Prix. PARIS " Breitling is the latest brand to stake its spot on the…...

1+ mon, 1+ week ago  (560+ words) The collection marks Cadillac Formula 1 Team's arrival on the grid with Tommy Hilfiger as official apparel partner, ahead of the 2026 season. Tommy Hilfiger, which is part of PVH Corp., will roll out a fanwear collection for the Cadillac Formula 1 team,…...

1+ mon, 2+ week ago  (452+ words) The moves are seen as a way to introduce Tecovas to a new consumer. Tecovas is making its mark in the sports world with two new initiatives. First up, the Austin-based Western brand will debut its first-ever national Super Bowl…...

1+ mon, 3+ week ago  (511+ words) The next edition of the elite sailing race, with a new governance system, is set to take place in Naples in 2027. PARIS " Louis Vuitton is renewing its commitment as title partner of the next America's Cup, as the elite sailing…...

2+ mon, 1+ week ago  (293+ words) As part of the partnership, drivers will be sporting the BR-X3 Black Titanium watch, which retails for 8,400 euros. START YOUR ENGINES: Bell & Ross is kicking off 2026 in high gear. " The French-designed, Swiss-made watchmaker said Friday that it is becoming the…...

3+ mon, 3+ day ago  (468+ words) The French luxury brand is building on its multiyear partnership with the Automobile Club de Monaco. PARIS " Louis Vuitton is deepening its ties with the Monaco Grand Prix by becoming title partner of the Formula 1 race next year. The French…...

3+ mon, 5+ day ago  (297+ words) The event took place at Yas Marina Circuit'on Sunday. Sporty style trends got an elevated treatment from stars like Jessica Chastain, Sabrina Dhowre Elba and more at the 2025 Formula 1 Etihad Airways Abu Dhabi Grand Prix on Sunday in Abu Dhabi,…...